Uganda coat of arms Tourism Uganda Wildlife, Culture & Heritage
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Mandate, vision, mission and values refreshed for public readability About page aligned with the upgraded Tourism Uganda homepage Key result areas structured for policy, conservation, marketing and service delivery Commitments grouped into clear public service priorities Mandate, vision, mission and values refreshed for public readability About page aligned with the upgraded Tourism Uganda homepage Key result areas structured for policy, conservation, marketing and service delivery Commitments grouped into clear public service priorities
Tourism sector leaders at a private sector meeting
Uganda coat of arms

About the Ministry

Tourism, Wildlife & Heritage Stewardship

A clear view of the Ministry's mandate, values, result areas and public commitments.

Mandate Values

Mandate

Policy, conservation and destination growth.

The Ministry formulates and implements policies, strategies, plans and programmes that promote tourism, wildlife and cultural heritage conservation for national transformation.

Vision

Sustainable tourism and heritage.

A sector that contributes to a modern and prosperous Uganda.

Mission

Promote Uganda as preferred.

Develop tourism, wildlife and heritage resources for stronger national economic contribution.

Service Promise

Professional public service.

High standards, transparent decisions and client-focused delivery.

Visitors and tourism officials at a cultural site

Tourism Experience

Destination quality starts with coordinated policy.

Wildlife conservation team supporting a rhinoceros
Officials inspecting a tourism heritage craft

Values & Principles

The culture behind public service delivery.

01

Compliance

Respect laws, policies and standards.

02

Integrity

Serve without compromising professional conduct.

03

Selflessness

Put public interest first.

04

Partnership

Design and evaluate programmes with partners.

05

Objectivity

Make decisions on merit and good practice.

06

Honesty

Work with truthfulness and diligence.

07

Client Focus

Meet lawful needs and expectations.

08

Accountability

Be transparent for decisions and actions.

Key Result Areas

What the Ministry is built to deliver.

01

Policy and standards

Formulation, implementation and monitoring.

02

Wildlife and heritage

Sustainable management of conservation areas.

03

Product diversification

New experiences, trails and tourism products.

04

Promotion and marketing

Position Uganda as a preferred destination.

05

Human capacity

Skills development for tourism and heritage.

06

Research and data

Information management and dissemination.

Commitments

Clear public service priorities.

Tourism award presentation ceremony

Delivery Culture

Standards, recognition and public accountability.

Policy leadership

Standards, guidelines, advice, plans and budgets.

Conservation integrity

Protected areas, monuments, safety and conflict reduction.

Product growth

Heritage trails, marine tourism, cultural centres and new experiences.

Destination promotion

Expos, campaigns, materials and diplomatic channels.

Quality assurance

Registration, classification, inspections and service standards.

Tourism stakeholders in a boardroom meeting

Management

Coordinated public leadership

Service delivery publications and tourism reports

Documents

Policy and service standards

Uganda Hotel and Tourism Training Institute building

Capacity

Training and sector skills